Genesis Golf Link Cup category partner Callaway Golf are celebrating back to back major victories after England's Danny Willett won the coveted US Masters green jacket at Augusta National.
Eight Callaway Golf staffers will grace the fairways of Augusta National at this week's US Masters but a very famous ninth was on hand for Wednesday's par-3 contest.
It's been less than a week but already the 2016 Genesis Golf Link Cup is proving a big hit with more than 22,000 scores recorded since Series One launched on Monday.
What started as a simple idea to reward everyday players for playing their regular golf game begins its fifth year today as the biggest amateur golf competition in Australia.
The Genesis Golf Link Cup is, and always will be, a competition for Australia's every day golfers. A message from Golf Link General Manager, Nick Thornton.
The boffins at Callaway Golf spend most of their time trying to figure out ways to help golfers hit the ball further and with the Great Big Bertha driver they came at the problem from three directions.
So you want to contend in the 2016 Genesis Golf Link Cup. With more than 94,000 golfers, that's going to take some good golf. Consistent good golf, in fact.
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